FAQs: The Key to Fast, Easy and Effective Copywriting
Want to write better marketing copy … and practically eliminate writer’s block? Write your Frequently Asked Questions first. According to legendary copywriter Robert Collier, the secret to successful...
View ArticleUpsell Your Way to Bigger Revenue and Profits
The fastest, easiest way to grow your business is to increase the dollar value of a transaction. That’s why I recommend crafting an upsell for every offer you make to your customers. An “upsell” is...
View Article3 Steps to Amplify Desire with Bonus Gifts
AIDA — Attention, Interest, Desire, Action — is a classic formula for copywriting success. For most copywriters, the first two steps of grabbing attention and generating interest are relatively easy...
View ArticleSpy Your Way to Better Marketing Copy
It’s often said that “imitation is the sincerest form of flattery.” Savvy copywriters know that it’s also the way to bigger and better marketing results. Specifically, I’m talking about spying on your...
View ArticlePicking Domains to Develop
Just as with real estate, developing an online “property” is a fast and easy way to increase the value of your domains. But not all domains are created equal – or are worth developing. According to the...
View ArticleSmall Message, Big Impact
Terri Sjodin If you’re a marketing professional who wants more impact in your business by utilizing a powerful “elevator speech” from scratch, take time to listen to this remarkable interview. Listen...
View ArticleElements of a Effective “Quick-Start” System
If you’re an info marketer, small business owner or a service professional, then having a Quick-Start (QS) system is critical to accelerate the growth of your business. For instance, as marketer who...
View ArticleDaily Task Tips to Make Each Day More Productive
There’s a productivity principle called the “Rule of 5″ which Jack Canfield taught me over 10 years ago. He has since indicated many times during our monthly Ask Jack teleseminars that a daily practice...
View ArticleHow to Overcome Opportunity Seeker’s Disease (Part 1)
How is your year going so far? Have you achieved your New Year’s ”business growth” resolutions you made back in late December or January? Or, did you give up on them because they seem out of reach?...
View ArticleThe 3 Responsibilities of a Thought Leader
A clear and simple definition of Responsibility is: “The ability to respond.” What separates thought leaders in professional fields such as: marketing, academic, business training, spirituality,...
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